BETTER TOGE+HER
Hypoallergenic. Free of perfumes.
#1 Dermatologist Recommended Laundry Products
DELIVERS BETTER CLEANING* AND OUTSTANDING CONDITIONING
*vs. the next leading free detergent
What’s in your dirty laundry?
The journey to cleaner laundry and less irritated skin.
WATCH NOW
What’s in your dirty laundry?
The journey to cleaner laundry and less irritated skin.
WATCH NOW
See how recommending Tide Hygienic Clean Free in cold
water achieves a superior clean without irritating sensitive skin.
WATCH NOW
See how recommending Tide Hygienic Clean Free in cold
water achieves a superior clean without irritating sensitive skin.
WATCH NOW
WORKING TOGETHER TO SUPPORT SENSITIVE SKIN PATIENTS
Dr. Irina Turchin, a privately practising Dermatologist in Fredericton, NB, says that when faced with a patient reporting skin irritation, she runs through a mental checklist to quickly identify potential triggers. Listen to the P&G the Science Behind Podcast or click here to read the article
Dr. Irina Turchin, a privately practising Dermatologist in Fredericton, NB, says that when faced with a patient reporting skin irritation, she runs through a mental checklist to quickly identify potential triggers. Listen to the P&G the Science Behind Podcast or click here to read the article
THE FREE & GENTLE LAUNDRY REGIMEN 3-STEP PROCESS
FOR SENSITIVE SKIN
STEP 1: CLEAN WITH TIDE FREE & GENTLE
Tide Free & Gentle’s lift and block cleaning action cleans to the fibre level and helps prevent soils from redepositing. Hypoallergenic, free of dyes and perfumes. Click here to review the Science Behind Tide Free & Gentle.
Tide Free & Gentle
A powerful, hypoallergenic laundry detergent that is free of dyes and perfumes. Removes more residue from dirt, food, and stains than the next leading free detergent.
INGREDIENTS 
Tide PODS Free & Gentle Laundry Detergent
Tide Free & Gentle Liquid Laundry Detergent
Tide Hygienic Clean Free
Designed to clean fabrics down to the microscopic level, removing both visible and invisible dirt, while still being gentle on skin.
INGREDIENT
Tide Hygienic Clean Free Power PODS Laundry Detergent
Tide Hygienic Clean Free Liquid Laundry Detergent
Tide Plus Downy Free
The hypoallergenic laundry detergent cleans and conditions fabrics without dyes or perfumes. Provides tough stain removal while still being gentle on skin.
INGREDIENTS
Tide PODS Plus Downy Free Laundry Detergent
Tide Plus Downy Free Liquid Laundry Detergent
STEP 2: PROTECT WITH DOWNY FREE & GENTLE
Downy Free & Gentle may provides conditioning benefits for sensitive skin, such as reducing friction between clothes and skin. Click here to learn more about the conditioning benefits of Downy Free & Gentle.
Downy Free & Gentle
Dermatologist tested, hypoallergenic with no dyes or perfumes.
INGREDIENTS
Downy Free & Gentle Liquid Fabric Conditioner
STEP 3: ENHANCE WITH BOUNCE FREE & GENTLE
Bounce Free & Gentle provides an anti-static treatment that has been shown to repel pet hair.
Bounce Free & Gentle
Dermatologist tested, hypoallergenic with no perfumes.
INGREDIENTS
Bounce Free & Gentle Fabric Softener Dryer Sheets
RECOMMEND THE FREE & GENTLE LAUNDRY
REGIMEN
FOR YOUR PATIENTS WITH SENSITIVE SKIN
*Tide Free & Gentle liquid detergent, Tide PODS Free & Gentle detergent, Tide + Downy Free & Gentle liquid detergent, Tide + Downy PODS Free & Gentle detergent, Downy Free & Gentle liquid fabric conditioner, Tide Free & Gentle Hygienic Clean Heavy Duty liquid detergent, and Tide PODS Free & Gentle Hygienic Clean Heavy Duty detergent have all earned the Eczema Society of Canada Seal of Acceptance.
® Registered Trademark of Eczema Society of Canada/Société canadienne de l’eczéma, used under license.
†Earned National Psoriasis Foundation Seal of Recognition, excluding Bounce Free & Gentle dryer sheets.