BETTER TOGE+HER
Hypoallergenic. Free of perfumes.
#1 Dermatologist Recommended Laundry Products
DELIVERS BETTER CLEANING* AND OUTSTANDING CONDITIONING
*vs. the next leading free detergent
What’s in your dirty laundry? The journey to cleaner laundry and less irritated skin.
What’s in your dirty laundry? The journey to cleaner laundry and less irritated skin.
THE FREE & GENTLE LAUNDRY REGIMEN 3-STEP PROCESS
FOR SENSITIVE SKIN
STEP 1: CLEAN WITH TIDE FREE & GENTLE
Tide Free & Gentle’s lift and block cleaning action cleans to the fibre level and helps prevent soils from redepositing. Hypoallergenic, free of dyes and perfumes. Click here to review the Science Behind Tide Free & Gentle.
Tide Free & Gentle
A powerful, hypoallergenic laundry detergent that is free of dyes and perfumes. Removes more residue from dirt, food, and stains than the next leading free detergent.
INGREDIENTS 
NEW Tide Free & Gentle Coldwater
Uniquely formulated for cold water to deliver a deep clean in cold washes that is gentle on the skin. Hypoallergenic and contains no dyes or perfumes.
Tide Free & Gentle Coldwater Laundry Detergent Pods
Tide Free & Gentle Coldwater Laundry Detergent Liquid
STEP 2: PROTECT WITH DOWNY FREE & GENTLE
Downy Free & Gentle may provides conditioning benefits for sensitive skin, such as reducing friction between clothes and skin. Click here to learn more about the conditioning benefits of Downy Free & Gentle.
Downy Free & Gentle
Dermatologist tested, hypoallergenic with no dyes or perfumes.
INGREDIENTS
STEP 3: ENHANCE WITH BOUNCE FREE & GENTLE
Bounce Free & Gentle provides an anti-static treatment that has been shown to repel pet hair.
Bounce Free & Gentle
Dermatologist tested, hypoallergenic with no perfumes.
INGREDIENTS
RECOMMEND THE FREE & GENTLE LAUNDRY
REGIMEN
FOR YOUR PATIENTS WITH SENSITIVE SKIN
*Tide Free & Gentle Liquid Laundry Detergent, Tide PODS Free & Gentle Laundry Detergent, Tide Free & Gentle Coldwater Laundry Detergent, and Downy Free & Gentle Liquid Fabric Conditioner have all earned the Eczema Society of Canada Seal of Acceptance.
™Trademark of Eczema Society of Canada/Société canadienne de l’eczéma, used under license.
†Earned National Psoriasis Foundation Seal of Recognition, excluding Bounce Free & Gentle dryer sheets.