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BETTER TOGE+HER

Hypoallergenic. Free of perfumes.

#1 Dermatologist Recommended Laundry Products

DELIVERS BETTER CLEANING* AND OUTSTANDING CONDITIONING

*vs. the next leading free detergent

What’s in your dirty laundry?
The journey to cleaner laundry and less irritated skin.

WATCH NOW

See how recommending Tide Hygienic Clean Free in cold
water achieves a superior clean without irritating sensitive skin.

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WORKING TOGETHER TO SUPPORT SENSITIVE SKIN PATIENTS

Dr. Joshua Zeichner, an Associate Professor of Dermatology and the Director of Cosmetic & Clinical Research in Dermatology at Mount Sinai Hospital, discusses why fabric care is completely unrecognized as a potential irritant for sensitive skin patients. Watch the webinar to learn how fabric care has a significant impact on the health of patients’ skin.

Dr. Irina Turchin, a privately practising Dermatologist in Fredericton, NB, says that when faced with a patient reporting skin irritation, she runs through a mental checklist to quickly identify potential triggers. Listen to the P&G the Science Behind Podcast or click here to read the article

THE FREE & GENTLE LAUNDRY REGIMEN 3-STEP PROCESS
FOR SENSITIVE SKIN

STEP 1: CLEAN WITH TIDE FREE & GENTLE

Tide Free & Gentle’s lift and block cleaning action cleans to the fibre level and helps prevent soils from redepositing. Hypoallergenic, free of dyes and perfumes. Click here to review the Science Behind Tide Free & Gentle.

Tide Free & Gentle

A powerful, hypoallergenic laundry detergent that is free of dyes and perfumes. Removes more residue from dirt, food, and stains than the next leading free detergent.

INGREDIENTS Microban Smart label

Tide PODS Free & Gentle Laundry Detergent
Tide Free & Gentle Liquid Laundry Detergent

Tide Hygienic Clean Free

Designed to clean fabrics down to the microscopic level, removing both visible and invisible dirt, while still being gentle on skin.

INGREDIENT Microban Smart label

Tide Hygienic Clean Free Power PODS Laundry Detergent
Tide Hygienic Clean Free Liquid Laundry Detergent

Tide Plus Downy Free

The hypoallergenic laundry detergent cleans and conditions fabrics without dyes or perfumes. Provides tough stain removal while still being gentle on skin.

INGREDIENTS Microban Smart label

Tide PODS Plus Downy Free Laundry Detergent
Tide Plus Downy Free Liquid Laundry Detergent

STEP 2: PROTECT WITH DOWNY FREE & GENTLE

Downy Free & Gentle may provides conditioning benefits for sensitive skin, such as reducing friction between clothes and skin. Click here to learn more about the conditioning benefits of Downy Free & Gentle.

Downy Free & Gentle

Dermatologist tested, hypoallergenic with no dyes or perfumes.

INGREDIENTS Microban Smart label

Downy Free & Gentle Liquid Fabric Conditioner

STEP 3: ENHANCE WITH BOUNCE FREE & GENTLE

Bounce Free & Gentle provides an anti-static treatment that has been shown to repel pet hair.

Bounce Free & Gentle

Dermatologist tested, hypoallergenic with no perfumes.

INGREDIENTS Microban Smart label

Bounce Free & Gentle Fabric Softener Dryer Sheets

RECOMMEND THE FREE & GENTLE LAUNDRY
REGIMEN FOR YOUR PATIENTS WITH SENSITIVE SKIN

*Tide Free & Gentle liquid detergent, Tide PODS Free & Gentle detergent, Tide + Downy Free & Gentle liquid detergent, Tide + Downy PODS Free & Gentle detergent, Downy Free & Gentle liquid fabric conditioner, Tide Free & Gentle Hygienic Clean Heavy Duty liquid detergent, and Tide PODS Free & Gentle Hygienic Clean Heavy Duty detergent have all earned the Eczema Society of Canada Seal of Acceptance.
Earned National Psoriasis Foundation Seal of Recognition, excluding Bounce Free & Gentle dryer sheets.