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OLAY: Skincare products made for sensitive skin

60% of adults worldwide self-report having some degree of sensitive skin1

1. Farage MA. The Prevalence of Sensitive Skin. Front Med (Lausanne). 2019 May 17;6:98. Misery L, et al. Definition of Sensitive Skin: An Expert Position Paper from the Special Interest Group on Sensitive Skin of the International Forum for the Study of Itch. Acta Derm Venereol. 2017 Jan 4;97(1):4-6. Gentle yet effective cleansing is central to improving dry, sensitive skin:

ABOUT

OLAY Body Wash products are developed by understanding the needs of consumers and their skin, and through the use of smart formulation techniques in three key areas:

Cleansing
Expertise:

  • Surfactant chemistry
  • Cleaning mechanism
  • Interface properties
  • Foam physical science
  • Phase chemistry
  • Molecular modeling
  • Advanced analytical methods
Cleaning Expertise

To cleanse gently and effectively – removing dirt and grime but not beneficial skin lipids

Cleaning Expertise
Cleaning Expertise

To cleanse gently and effectively – removing dirt and grime but not beneficial skin lipids

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Skincare
Expertise:

  • Fundamental skin science
  • Moisturization mechanism
  • Skin barrier function
  • Skin biomarkers (proteomics, lipidomics, metabolomics)
  • Skin aging and photodamage
  • Formulation delivery
  • Clinical science
skincare expertise

How to ensure we are kind to skin and replenish it with the right skin loving ingredients whatever the skin’s needs

skincare expertise
skincare expertise

How to ensure we are kind to skin and replenish it with the right skin loving ingredients whatever the skin’s needs

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Formulation
Expertise:

  • Lather
  • Fragrance
  • Skin feel
  • Ingredients expertise and their impact on biomarkers
  • What women & men want
formulation expertise

For experiences in-shower that delight, leading to regular use and healthy looking skin everyday

formulation expertise
formulation expertise

For experiences in-shower that delight, leading to regular use and healthy looking skin everyday

THE SCIENCE BEHIND LONG LASTING SKIN NOURISHMENT

OLAY Body Wash products contain breakthrough skincare technology that delivers faster and long lasting nourishment to dry and sensitive skin2:
1. DELIVER MOISTURE: Glyceryl-monooleate (GMO) accelerates penetration into skin
2. LOCK-IN MOISTURE:Petrolatum (lipid) strengthens skin barrier, layer by layer (10 layers deep)
3. CREATE MOISTURE:GMO metabolizes to form glycerin
2. K Li, et al. AAD poster (2017)

MICELLAR VS LAMELLAR SURFACTANTS

OLAY Body Wash products contain large lamellar molecules allowing for mild cleansing that does not irritate the surface of the skin3:

3. Wei K, Akintelure O, Jones MD, Altemeier A, and Fadayel G. Improving Stratum Corneum Cell Cohesion and Skin Appearance through an Advanced Ultra-mild Lamellar Cleanser Comprising Dual Lipids with Triglycerides and Glyceryl Monooleate. Poster. American Academy of Dermatology, February 2018.

OLAY’S SUPERIOR SKINCARE TECHNOLOGY TRANSFORMS SKIN HEALTH IN 2 WEEKS*

* Ertle, et al. J Cosm Sci 2008 ** Trusted for comfortable daily use by over 80 million women worldwide